The competition between business schools has never been tougher than ever. It's one of the most demanding areas of higher education, but digital marketing can help. Here are the top reasons why your business school needs a freelance digital marketing expert.
Inbound marketing strategies position your school as an authoritative institution and help you communicate your unique selling proposition to potential students. Ultimately, this will help your establishment convert more qualified website visitors into candidates.
Higher Education Marketing in 2024 reflects dynamic shifts with key data points guiding strategic adaptations. The industry responds to enrollment challenges through data-driven approaches, emphasizing digital dominance, authenticity, and diversity. Global spending projections of $76.9 billion by 2025 highlight a commitment to innovative marketing strategies.